Selected Over Business Objects, SAS, Oracle

McLean, VA, (July 06, 2004) –

MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that RuffaloCODY has selected MicroStrategy Report Services(TM) for enterprise reporting and analysis on donor, prospect and member information. MicroStrategy was selected over Business Objects, SAS, and Oracle. RuffaloCODY is an international leader in providing software and direct marketing strategies for nonprofit organizations.

With users expected to grow by 30 percent annually, RuffaloCODY currently has 120 employees using MicroStrategy to report and analyze data collected from their CampusCALL and ONE direct marketing software tools. With MicroStrategy, RuffaloCODY employees are performing ad-hoc analysis and reporting on over a terabyte of donor, prospect and member data housed on a SQL Server data warehouse.

“After evaluating other leading vendors, we selected MicroStrategy because they provided an integrated reporting and analysis solution with content-rich, user-friendly reports. We especially like the intuitive Web interface that allows our users to create ad-hoc reports,” said RuffaloCODY’s CIO Bruce Lehrman. “In addition, MicroStrategy’s product vision and roadmap closely match our own business objectives.”

“MicroStrategy Report Services combines outstanding reporting and analytics into an integrated, robust enterprise reporting product,” said MicroStrategy’s COO Sanju K. Bansal. “The MicroStrategy platform’s ease-of-use, flexibility, Web-based interface, and scalability for large databases offer RuffaloCODY a powerful technology to help meet the challenges posed by today’s competitive environment.”

About RuffaloCODY

Founded in 1991 and headquartered in Cedar Rapids, Iowa, RuffaloCODY employs over 1,100 people, located throughout the United States.

RuffaloCODY is the leading provider of software, telephone fundraising, membership, planned giving and enrollment management services for nonprofit organizations, working with over 300 clients per year.

About MicroStrategy Incorporated

Founded in 1989, MicroStrategy is a worldwide leader in the increasingly critical business intelligence software market. Leading Fortune 2000 companies are integrating MicroStrategy’s industrial-strength software into virtually all facets of their businesses. The MicroStrategy Business Intelligence Platform(TM) distills vast amounts of data into vital, probing insight to help drive cost-efficiency, productivity, customer relations and revenue-generation. MicroStrategy offers exceptional capabilities — excellent scalability, powerful analytics, user-friendly query and reporting features and an outstanding, easy-to-use Web interface. Top companies are using MicroStrategy to cost-effectively harness large, multi-terabyte databases; empower thousands of employees at all operational levels; and extend the benefits of business intelligence enterprise-wide and beyond to customers, partners and suppliers.

MicroStrategy has over 2,600 enterprise-class customers, including General Motors, Lowe’s Home Improvement Warehouse, Yahoo!, Visa International, Wells Fargo, Telecom Italia, AT&T Wireless Group and Aventis. MicroStrategy also has relationships with over 500 systems integrators and application development and platform partners, including IBM, PeopleSoft, Sun, HP, and Teradata, a division of NCR. MicroStrategy is listed on Nasdaq under the symbol MSTR. For more information or to purchase or demo MicroStrategy’s software, visit MicroStrategy’s Web site at http://www.microstrategy.com.

This press release may include statements that may constitute “forward-looking statements,” including its estimates of future business prospects or financial results and statements containing the words “believe,” “estimate,” “project,” “expect” or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results of MicroStrategy Incorporated and its subsidiaries (collectively, the “Company”) to differ materially from the forward-looking statements. Factors that could contribute to such differences include: the ability of the Company to implement and achieve widespread customer acceptance of its MicroStrategy 7i software on a timely basis; the Company’s ability to recognize deferred revenue through delivery of products or satisfactory performance of services; continued acceptance of the Company’s products in the marketplace; the timing of significant orders; delays in the Company’s ability to develop or ship new products; market acceptance of new products; competitive factors; general economic conditions; currency fluctuations; and other risks detailed in the Company’s registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

MicroStrategy, MicroStrategy Business Intelligence Platform, MicroStrategy Report Services, MicroStrategy 7, MicroStrategy 7i, MicroStrategy Office are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Marc Brailov
MicroStrategy Incorporated
(703) 770-1670
mbrailov@microstrategy.com

Source: MicroStrategy