Alpharetta, GA — January 25, 2011

During BPM Partners’ January 20, 2011 webcast, entitled Beyond the Hype 2011 – Achieving the Holy Grail of Business Performance Management, Cogniti was identified as 2010’s best new business performance management (BPM) vendor.

In the very large, fast-growing performance management software market, Cogniti has quickly ascended as a leading force. Cogniti delivers the market’s only integrated software product that aligns strategic, operational, and financial performance management – requirements for achieving Holy Grail status in an organization. Ultimately, Cogniti assures the consistent execution and achievement of key company strategies . . . strategies that positively impact the company bottom line and increase shareholder value.

“If your interest lies in pursuing the Holy Grail of performance management, Cogniti gives you all the pieces in one place to pull together strategic, operational, and financial plans and then follow through with the execution and management of those plans,” states Craig Schiff, CEO of BPM Partners. “Cogniti pulls all the elements together and they even have an element of business process optimization built in as well. They have a stellar executive team with a very solid product and we think they will have great success in this space.”

“This is immensely exciting for us and we are honored by such an award from BPM Partners,” says Peter Prince, President and CEO of Cogniti. “We will continue to work diligently at the business of bringing meaningful solutions to the market and to empower our customers with competitive advantage.”

Cogniti was one of just four vendors in the space identified as delivering a complete “Holy Grail Focus” combining strategic, financial, and operational performance management. Unlike the other three vendors (IBM/Cognos, Oracle/Hyperion, and SAP/Business Objects), Cogniti delivers in one integrated software product to afford reduced time, cost, and complexity with faster time to realized value.

About Cogniti

Cogniti is a software company, headquartered in Plano, Texas – with international offices located in the United Kingdom and in Australia. Cogniti has released a pioneering, patent pending product that is redefining the way the market perceives Performance Management software.

Cogniti benefits enterprises of any size and industry. Primary targets are large multi-national, multi-divisional enterprises that may elect to begin by improving a component of the business and then scale to drive greater performance across the entire enterprise. Software licensing model alternatives include subscription-based (SaaS) pricing and perpetual-based (paid-up) pricing.

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